marketing director

Meet our Marketing Director

Digital marketing | SEO/SEM | Content Marketing

Strategic Marketing Director. Leading with Proven Expertise, Creative Vision, and Data-Driven Mastery in Dgital Marketing

Arshi Usmani is a dedicated Marketing Director, incredibly passionate about transforming businesses with a wealth of experience of more than six years across different sectors.

Arshi Usmani has helped businesses in various fields like e-commerce, real estate, law, healthcare, and more. She is experienced in both B2B and B2C, guiding clients to new levels of success. Her tailored strategies have made a significant impact, transforming business growth through marketing strategies, using different advertisements on different platforms like Facebook, Instagram, LinkedIn, Snapchat, and TikTok.

Arshi is an exceptional marketing expert who possesses the skills and knowledge to expertly guide businesses through every single step of the customer journey. She’s fantastic at creating brand awareness and sparking interest in products and services. she’s excellent at generating leads and boosting sales in every campaign.

Arshi is a visionary leader, skilled at establishing strategic positioning, identifying diverse target audiences, and meticulously developing marketing plans for specific objectives across various channels. Her approach is not just about creating strategies but also about hands-on execution. Arshi takes charge, leading marketing programs from their creation to completion, using internal support and encouraging collaboration among team members.

A significant aspect of Arshi’s expertise lies in her analytical abilities. She dives into customer insights, consumer trends, market analysis, and marketing best practices, using this knowledge to construct successful and data-driven marketing strategies.

Furthermore, Arshi thrives on collaboration. She partners seamlessly with email, performance marketing, and web teams, leading the design, and evolution of lead-nurturing tactics. Arshi’s ability to bridge the gap between creativity and data-driven decision-making is what truly makes her an invaluable asset in the realm of marketing. Her innovative spirit, coupled with her commitment to delivering measurable results, makes her a driving force behind the success of any marketing initiative.


  • Master of Science(MSC) – Punjab University, 2014/2016;
  • Bachelor of Science(BSC) – Punjab University, 2011/2014;


  • Customer Service
  • Relationship Building
  • Administrative Support
  • Task Management
  • Virtual Assistance
  • Client Service

Core Competencies


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